Tandus US Inc.

Dalton, Georgia
January 1st 2007

Gensler created a series of printed pieces that illustrate Tandus' history of environmental stewardship and innovation in unique and highly visual ways. Key messages were developed into two brochures, an ad campaign, eye-catching shopping bag and graphics in the company's Chicago showroom. The materials have successfully communicated the brand message clearly and modestly, while also establishing an emotional connection with the Tandus sales teams, giving them a feeling of empowerment and confidence in their product.

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As architects, designers, planners and consultants, we partner with our clients on some 3,000 projects every year. These projects can be as small as a wine label or as large as a new urban district. With 2,000+ professionals networked across more than 30 locations, we serve our clients as trusted advisors, combining localized expertise with global perspective wherever new opportunities arise. Our work reflects an enduring commitment to sustainability and the belief that design is one of the most powerful strategic tools for securing lasting competitive advantage.

 

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