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Hohokam Stadium and Lew Wolff Training Complex: Brand Design

Mesa, Arizona

Hohokam Stadium has been completely transformed to serve as the spring training home of MLB’s Oakland Athletics. Improvements focused on high-impact, brand-specific upgrades to the stadium to reflect the character and identity of the A’s, including a rebranded exterior, ticketing area and entrance gates—all in the team’s familiar green and gold. The stadium features new seating, including party decks replacing bleachers; 7,500 fixed seats with improved comfort; and a 360-degree outfield experience accommodating additional fans on grass berms backed by the largest LED scoreboard in the Cactus League. Simple, bold signage completes the immersive experience.