New Carrollton

This public-private partnership looks to turn an under-performing transit-adjacent site into a vibrant transit-oriented hub in New Carrollton, Maryland. Gensler developed a comprehensive master plan that serves as a road map for creating sustainable urbanism and economic activity. Part town center and part multi-modal hub, the concept focuses on place making, pedestrian and vehicular connections and a variety of mixed product types to create activity throughout the day and evening. The underlying framework of the master plan is designed to allow for changes in market conditions over time.