Aaron is a Retail Leader, Studio Director, and Design Director for Gensler’s Los Angeles office. In more than a decade with the firm, Aaron has been responsible for award-winning projects that have helped clients redefine and elevate their brands and companies. A passionate design leader, Aaron partners with his clients and teams to promote a holistic approach based on research, strategy, and client objectives. Aaron pairs an understanding of human behavior and his industry experience with the exploration of architectural, retail, and environmental design solutions, creating designs that are as thoughtful as they are comprehensive. He holds a Bachelor of Architecture from Pratt Institute and is a professional member of Retail Design Institute’s Southern California Chapter. Aaron has been recognized in by VMSD and retail:design magazine for his design capabilities and contribution to the retail industry.