Digital Experience Design

The View at The Palm

Verizon at The Hub

Jackie Robinson Museum

American Airlines & British Airways Premium Experience at JFK International Airport

AT&T Discovery District

Confidential Consulting Firm

Atari Hotels

Relativity Space Headquarters

730 Third Avenue

Confidential Financial Services Firm

Panasonic Future Work Playland

Anta Shanghai Flagship

Ridgelinez

Cadillac House

Confidential Energy Client

Deloitte Greenhouse

Traxys Headquarters

True Digital Park

Nestlé USA: Experience Design

AKC Museum of the Dog: Experience Design
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Allergan: Experience Design

Plantronics: Experience Design

Delos

Cadillac House: Brand Design

Plantronics: History Wall

NBA Store

Primark
Experience Strategy
Rooted in a human-centered approach to design, Experience Strategy leverages qualitative and quantitative research to develop actionable insights and plan workstreams to achieve business goals. We distill and transform complex inputs into purposeful ideas and storylines to fuel creativity and business value.
Digital Masterplanning
Our Digital Masterplans address technology needs across your portfolio and projects in order to create a cohesive vision for your space. By identifying and defining an ecosystem of digital touchpoints, we form a holistic view of your experience landscape while mapping opportunities.
Connected Environments
We depend on ubiquitous connectivity, touchless solutions, mobile access, and data intelligence to enable seamless digital experiences. Our Connected Experiences team guides the process of defining user expectations for your space and understanding the technology landscape to support design decisions to achieve goals.
Digital Placemaking
Digital Placemaking enriches the connection between people and their environments by delivering immersive experiences and memorable interactions with architecture. Shared experiences deepen and increase in value as our evolving set of tools enable us to live, work, and play in new ways.
Content Production
Rich, dynamic content is essential to memorable storytelling and it’s the message that gives a medium its value. Our Content Production Studio delivers a full suite of capabilities, including narrative, interactive, ambient, dynamic, and mixed-reality content development.
Software Solutions
We deliver experience-focused software for the unique needs of the built environment. From streetscapes and plazas to dramatic entrances and thriving workplaces, we create software-enabled environments that seamlessly integrate visual, audio, and interactive elements within a single, dynamic platform.
Support & Maintenance
We create resilient and sustainable experiences by providing expert design and technical support, training operations staff to manage the system, and proactively monitoring and maintaining digital experiences to prevent issues. We update digital experiences by adding fresh content and functionality.

How Augmented Reality Can Drive More Engaged Communities

Designing Empathetic Workplaces Can Be a Key Differentiator

Rethinking Engagement: Strategies for Immersive Design

Adobe’s Founders Tower Provides a Glimpse Into the Future of Work

How Smart Mixed-Use Environments Can Redefine Urban Spaces

The Internet of Places: How Will Web3 Transform the Built Environment?

Trends to Watch: 5 Opportunities Shaping the Future of Tech in the Built Environment

Creating Spaces That Evoke Joy Through Immersive Design

Bob Weis, Former President of Walt Disney Imagineering, on Immersive Experiences and the Story of Our Cities and Spaces

From Briefing to Experience, Designing Today’s Customer Experience Center

Rethinking What Museums Can Do for Communities — and How We Design Them

Hybrid Retail: 6 Principles for Meaningful Customer Engagement
Driving Inclusivity in Digital Content

Mixed Use, Public Space, and the Future of Central Business Districts

How TK Elevator’s New Workplace Spurs Connectivity Through Experiential Design
The digital user journey is redefining architecture and master planning.
Technology has traditionally entered architectural design projects far too late in the process, but innovative executives are flipping that script. By adding the digital user journey into the heart of the planning process, digital master planning is addressing true multichannel user engagement while identifying opportunities before real estate decisions are finalized.
Industry 4.0 will bring rapid changes to technology, process, and manufacturing.
Embedded automation, AI, and robotics are blending our physical and digital worlds. Leaders are investing in advanced planning and prototyping to better understand how customers and employees will engage with these technologies. Live data and analytics will enable them to track performance and gather end-user feedback in real time to continuously improve performance.
Environmental psychology will inform the next chapter of digital content.
Digital content can profoundly shape how people feel about places and spaces. The next wave of immersive digital experiences will draw upon emerging research to achieve more purposeful and nuanced effects, particularly in public-facing areas and culturally significant institutions.



David Kramer

Hans Neubert

The Newly Opened Jackie Robinson Museum Focuses on Citizenship and Humanity At Large

The Jackie Robinson Museum Celebrates the Athlete’s Legacy

The Moody Center Wows Visitors With Ambient Visuals Across a 66-Foot-Wide LED Video Wall
The Globe Sculpture at the AT&T Discovery District Is Shortlisted as a Finalist for the 2022 AV Awards Corporate Project of the Year

The New Jackie Robinson Museum Will Celebrate His Civil Rights Work and Baseball Legacy

AT&T Discovery District Is Recognized as a 2022 ULI Americas Awards for Excellence Finalist

The AT&T Discovery District is a “Network of Connected Experiences”

AT&T Discovery District Blurs the Boundaries Between the Physical and Digital Realms

AT&T Discovery District Is an Urban Headquarters in Dallas That Welcomes the Public

With Eyes on the Future, Gensler Architects for Experience

Rocket Mortgage Fieldhouse

Gold Award, Cadillac House in Shanghai
