Consumer Goods

For consumer goods companies, innovation is the new routine.

From AI and data analytics to smart manufacturing and immersive retail, technology transforms every corner of the industry. This shift requires workplaces that enable experimentation, support digital fluency, and integrate technology in seamless, empowering ways — not just for efficiency, but for creativity and storytelling.

Climate priorities shift from green noise to “quiet sustainability.”

Sustainability evolves from a marketing buzzword into a core operational strategy. As consumers become skeptical of greenwashing claims, brands shift toward authentic, understated environmental action — such as closed-loop packaging, refill systems, and sustainable workplaces.

Smaller offices but bigger showrooms define the consumer goods workplace.

Companies reduce traditional office footprints but double down on places where they can create and test in real time. Research labs, test kitchens, and showrooms — situated alongside the workplace — allow brands to show off products and learn directly from their audiences.