Product Development
Great product design starts with great insights, and great insights are powered by a broad perspective. Gensler’s Product Development practice harnesses the knowledge of the world’s leading A&D firm to ignite innovation.
Arper | Mixu
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As product designers, we’re always challenging ourselves to go ‘beyond code’ to deliver an inclusive experience for the greatest number of users. Everyone should feel like they’re being treated equally.
—Scott Star, Product Development leader
PBA
Products that are ADA compliant are typically well-engineered, but frequently bulky, institutional in appearance, and emotionally dispiriting — and millwork pulls are no exception. Wire, or C-shaped, pulls that attach to door and drawer fronts can be a safe go-to from an accessibility...
Maars Living Walls
Inclusive design strives to deliver products and environments that are useable and enjoyable by the greatest number of people, regardless of their physical abilities or limitations. It’s based on seven principles of universal design, with one being especially relevant here: “Size and Space for...
PBA
Gensler designed a Single-Motion Unlocking Door Pull, where sliding, pushing, or pulling the door open from the inside simultaneously releases the bolt and thumbturn. Conceived with a patented activation bar and latching system, available in full height and 10” ADA clearance models, and...
Nucraft
Attending a face-to-face business meeting these days is a much awaited pleasure, but it’s not without its challenges. Hybrid work models are raising issues of equity. Technology continues to evolve, so there’s new hardware to master and software upgrades to absorb. Connectivity, oftentimes...
PBA
Automatic, contact-free doors are brilliant in concept, but building conditions and cost often prohibit their use, especially on retrofit projects. That’s why, since the recent pandemic began, and touchless interface became an imperative, one of the most frequent requests from our interiors...
Bobrick
The trend for enhanced security was the driving force behind the design of Privada, winner of a 2017 Industrial Designers Society of America (IDSA) IDEA® award in the category of Commercial and Industrial Products. Engineered with interlocking, peek-proof panels that configure to form standard...
Client Services
As strategists and designers working with manufacturers, we boost a product’s commercial appeal and optimize end user experience.
INSIGHTS
Blog
Inclusive Product Design Should Never Exclude Style
Products that are ADA compliant are typically well-engineered, but frequently bulky, institutional in appearance, and emotionally dispiriting — and millwork pulls are no exception.
Blog
Product Design Gets Redefined When Creating a Wall for All
Working with our client, we designed a demountable partition system that allows employees to easily restructure and repurpose the many open areas of an office.
Blog
Product Design Gets Graphic: A Story of Life Safety
Many clients want custom glass graphics, but costs can be significant, and the process can take months. We partnered with a trusted manufacturer on a prepackaged program to offer a practical and convenient solution.
Blog
Product Design Takes a Bathroom Break
Hygiene enhancement is a cardinal objective when designing most products intended for public restrooms, but it’s not the only way to bolster end user confidence and comfort.
Blog
Inclusive Product Design: Everyone Has a Seat at the Table
With careful planning and thoughtful design, the conference room experience will be seamless for all users, no individual will feel singled out, and everyone will get the most out of the space.
Blog
How Inclusive Design Supports Resilience and Climate Preparedness
We have an opportunity to design places that are inclusive for all people that can also promote resilience and make preparedness more accessible in the face of natural disasters and other climate change events.
Blog
Product Design With the World in Mind: Just What the Doctor Ordered
As one of the largest specifiers of furniture, fixtures, and equipment (FF&E), many of our product design clients are asking for our reporting requirements for embodied carbon in order to be more responsive to project needs.
Insight
Design Forecast 2022: Product Development
As the market evolves, clients are looking for a larger scope of services — including sustainability consulting, ADA compliance reviews, and design visualization — to enhance the impact of their products.
Blog
Product Design ‘Cleans Up’ and Office Hygiene Gets a Boost
As COVID-related office hygiene and cleaning protocols play a role in the return to the office, Gensler’s Product Development practice has a range of initiatives to help organizations take office hygiene to the next level.
Blog
Why Inclusive Design Is a Critical Advantage in the War for Talent
For companies who are looking to compete in the war for talent by delivering a positive employee experience, inclusive design is a critical consideration.
Blog
Navigating the Circular Economy: How Reusing Materials Saves Costs and Lowers Embodied Carbon
Here’s how companies can proactively decrease the carbon associated with materials in a building’s lifecycle and reduce the amount of debris and waste going into landfills.
Blog
Work From Home Product Design: How to Make a Desk Its Best
With more people working from home, the demands on the home office will evolve and consumers’ performance expectations for home office equipment — particularly the desk — are expected to increase.
Blog
Egress Made Easier: Product Design That Stands Out
By taking an approach that consciously stretches beyond the codes, Gensler is designing products that are more instinctive, more inclusive, and more hygienic.
Blog
Product Design in Times of Crisis
Necessity really is the mother of invention, and full-blown crisis is especially effective for driving innovation.
Blog
Accessible Design for All in the Post-COVID Workplace
Here are some inclusive design strategies we can take to make the return to work accessible.
PRODUCT DEVELOPMENT TRENDS TO WATCH
Inclusive products that accommodate different abilities and body types will take center stage.
Appearance will always be important for product design, but what will truly differentiate products in the years to come is user interface. Products conceived with meaningful consideration for dexterity, body fit, and ADA compliance can significantly enhance workplace inclusivity.
Touchless workstations, advanced display panels, and other tech-enhanced products will help write the next chapter for equity in the workplace.
Concepts that used to reside only in science fiction are now real tools unlocking equal access where it once was impossible. Product design strategies supporting fundamental accessibility needs will lead to greater equity for all workers across hybrid environments.
Demand will continue to skyrocket for “circular” products that can be reused, repaired, and recycled.
In the past, most product life cycles led directly to the landfill. Now, closer materials scrutiny and lingering supply chain issues will drive markets to embrace products that are made with locally sourced ingredients with high percentages of recycled or plant-based content.
Cutting-edge products will make senior living and memory care safer.
There are important cases in which technology can enhance our connection with the physical world rather than impede it. For residential spaces, products are emerging with communicative systems for spatial awareness, a feature that could help individuals with memory loss feel more grounded, safe, and comfortable.
3.5
B
Today more than 2.5 billion people need one or more assistive products, such as wheelchairs, hearing aids, or apps that support communication. By 2050, that will rise to 3.5 billion.
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World Health Organization and the United Nations Children’s Fund, 2022: “Global Report on Assistive Technology”
PRODUCT DEVELOPMENT LEADERSHIP
Brandon Larcom
Product Development Leader
Brandon is a global leader of Gensler's Product Development practice. As Co-Director of Product Development, he specializes in business development, identifying future design...
Scott Star
Product Development Leader
Scott is a global leader of Gensler’s Product Development practice and Director of Product Development for its Northeast region. Located in New York, he and his...
Benjamin Holsinger
Design Resilience Leader, Sustainability & Wellbeing Consultant
As Global Design Resilience Leader of Gensler’s Product Development practice, Benjamin provides guidance on sustainable qualities for our design teams and partner manufacturers...
NEWS
In The Media
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The Architect’s Newspaper
3form Teams Up with Gensler for Globally Inspired Pattern Collection
The Architect’s Newspaper reports on 3form’s collaboration with Gensler for a globally inspired pattern collection.
October 10, 2022
In The Media
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OfficeInsight
OfficeInsight Features Formani’s “Haptically Engaging” RIVIO Collection, Designed with Gensler
The hardware collection, designed in partnership with Gensler, is suited for a range of settings including hospitality, residential, office, and retail spaces.
March 20, 2023
In The Media
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Inspire Design
The RIVIO Collection, a Collaboration Between Formani and Gensler, Offers an “Ergonomic and Elegant” Solution
Inspire Design shared details on the RIVIO collection, a stainless steel handle solution available in a range of finishes, that’s designed to make opening and closing easier.
February 17, 2023
In The Media
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Commercial Design India
Formani Launches RIVIO Collection, Designed in Collaboration With Gensler
Commercial Design India highlighted the new, uniquely ergonomic collection of architectural hardware, designed by Formani in collaboration with Gensler.
February 17, 2023
In The Media
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AZURE Magazine
Global Expressions Collection by 3form and Gensler
Award-winning manufacturer 3form proudly introduces its first collaboration with Gensler.
October 03, 2022
In The Media
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Design Milk
Global Expressions Collections Co-Created by 3form and Gensler
Design Milk spotlights a new, globally-inspired pattern collection for Varia resin panels and etched glass.
September 29, 2022
In The Media
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Officing
3form’s New Collection Designed in Collaboration with Gensler
Officing featured 3form’s globally inspired patterns for translucent Varia and etched glass.
September 29, 2022
In The Media
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Dezeen Showroom
3form and Gensler’s Global Expressions Pattern Collection
Designed in collaboration with Gensler, 3form’s Global Expressions pattern collection was covered in Dezeen Showroom.
September 26, 2022
In The Media
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European Product Design Award
Hands-Free Pulls
Hands-Free Pulls, designed by Gensler, was awarded a 2022 European Product Design Award in the Design for Society/Designs for Social Impact category.
August 30, 2022
In The Media
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Architizer
Daniel Stromborg, a Product Designer at Gensler, Shared Insights and Trends From NeoCon 2022
Daniel Stromborg attended NeoCon 2022, hosted at Chicago’s theMART, and noted the threads weaving between manufacturers, some of which are harbingers of things to come.
June 24, 2022
In The Media
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Architect’s Newspaper
Mixu for Arper Collection Is Featured in Architect’s Newspaper’s 2021 Best of Products Awards
Designed in collaboration with Gensler, the Mixu for Arper collection was featured on the cover of Architect’s Newspaper’s 2021 Best of Products Awards issue.
October 15, 2021
In The Media
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StylePark
Exploring the Mixu for Arper Collection, Designed in Collaboration With Gensler
Daniel Stromborg, Product Development Design Director, details the new Mixu for Arper collection designed with Gensler, and reflects on the need for sustainable systems that offer a variety of design options.
October 14, 2021
In The Media
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Architonic
The Mixu by Arper, Designed in Collaboration with Gensler, Delivers on Its “Environmental Footprint as well as Functionality and Aesthetics”
Architonic featured the Mixu by Arper, designed in collaboration with Gensler, noting “the seat, backrest, and base colours and textures can be mixed, so that its visual impact can be tailored precisely and uniquely to needs.”
June 21, 2021
In The Media
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Hospitality Design
Cambria Collaborated With Gensler on Its Coordinates Collection of 14 High-Performing Quartz Designs
The Coordinates Collection by Cambria, designed in collaboration with Gensler, was featured in Hospitality Design in an article on subtle details that can elevate floors and walls.
May 01, 2021