Text, whiteboard.
A black and white logo on a white surface.
A person standing on a floor.
A few large boxes in a building.
A few men pushing a cart.
A person standing in a building.
A hand holding a tablet.
Graphical user interface, website.
1 of 10

101 Tech: Brand Design

San Jose, California

To elevate the marketing story for this vacant 280,000-square-foot Silicon Valley office space, Gensler created an immersive visual experience and compelling leasing story aimed at brokers and potential tech tenants. Thoughtful storytelling and super-sized, punchy graphics framed general information about the building and its assets in a refreshing way; and fun visual cues highlighted the property's differentiators and wellness benefits, such as expansive natural light and outdoor amenities. An 11-stop tour through the property included interactive iPad stations loaded with panoramic simulations of the space, creating a memorable marketing story that resulted in a signed tenant soon after installation.