Gensler worked with the City of Los Angeles to reimagine the Hollywood Walk of Fame, an iconic landmark that attracts millions of visitors from around the world every year. Guided by the concept that the street is for everyone — those who live, work, and visit Hollywood — Gensler envisioned a new streetscape plan. Designed to expand previously limited sidewalk access and create an enhanced pedestrian experience, the streetscape plan flips the ratio of space allotted for people versus space for vehicles — more than doubling space available for residents and visitors. By expanding the sidewalk and creating new event plazas, the iconic Hollywood destination activates new pedestrian spaces with amenities that provide places to eat, play, watch, perform, and rest.
The plan transforms the revitalized Hollywood Boulevard into a complete street that supports a range of transportation modes, enhances pedestrian safety and accessibility through a variety of sidewalk, crosswalk, and intersection improvements, and provides lanes for bicyclists, scooters, and other slow-speed mobility options. The first phase of the project was completed in 2019 and Gensler is continuing to work with the City of Los Angeles to refine the concept design and develop a detailed implementation strategy.
The project has been recognized with awards, including the 2020 Award of Excellence Winner by the American Planning Association’s Los Angeles chapter and the 2020 Citation Award Winner by the Westside Urban Forum Design Awards.