M/C Partners engaged Gensler to design a workplace that reflects its brand and enhances its organizational culture. An in-depth visioning process and close collaboration with the client team were essential to identifying the project objectives and defining a workplace vision to ensure all stakeholders were aligned on its success. It was important that the private equity firm’s new office balance a professional, polished aesthetic while emphasizing its organizational values of innovation and growth. The resulting design features a tailored arrival and client experience that leverages connections between its cafe and conferencing rooms while uniquely featuring the M/C Partners brand. The new workplace is carefully planned with perimeter offices, a central bullpen, and a collaboration lounge. This configuration supports the M/C Partners community and culture in addition to promoting visibility and connection across individuals and teams.