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Research & Insight
Design and the Art of the Game App
Illustration: Doug Wittnebel. We sat down with design director Doug Wittnebel in the Gensler Oakland office to discuss how the emerging world of...
Our annual look at what’s ahead for design examines how we’ll live, work and play a decade out – in the cities of 2025.
The design of the built environment plays a crucial role in mitigating climate change. Gensler signed the landmark Paris Pledge at COP21, to mark our...
Spec for Tech
Bay Area-developers find themselves in the midst of an attitudinal shift toward the workplace, driven in part by the tech industry and its...
A Design Opportunity: Building #OurCityOakland
On Feb. 4-6, residents in Oakland, Calif. (from children to adults) will be able to build the future design of the city. In an event that has taken...
Gensler Models Oakland’s Explosive Growth
Gensler Oakland’s 3D model of Oakland. It’s no longer breaking news that the Bay Area is one of the most expensive places to live and work in the...
Reimagining the San Francisco Bay Area
The San Francisco Bay Area has a rich history of dreams, visions, seekers and creators. From the advent of the cable car, the microprocessor and the...
In the Mix
Work was a silo, but now we stack, embed, and overlay it with the rest of life to create great synergies and adjacencies. Welcome the newly...
Dialogue 28: The Why and How of the New Workplace
As work blends with life, people give more value to experience. Both cities and work settings are being reshaped as a result.
Roundtable: Work in 2025
How will the world of 2025 impact work and the workplace? Four experts in demographics, economics, transportation, and technology share what they...
Dialogue 27: The transformation of community life
Experience is the new measure of community – not just how well it works, but also how good it feels.
It Takes a Village: Prototyping an Engaging Market Street in San Francisco
The Market Street Prototyping Festival The city of San Francisco recently embarked on its inaugural Market Street Prototyping Festival (MSPF). The...
The Lost and Re-Found Art of Blacksmithing
The first time I put on the heavy leather apron and thick, fireproof insulated gloves worn as protection by all blacksmiths, I felt invincible from...
Our 2015 Design Forecast highlights the industry trends that will shape design in the year ahead. They reflect six big topics – urbanization...
Maker Culture Brings the Power of Design To Life
Back in the early 1980’s, I got to experience firsthand the wild and vivid performances of Survival Research Laboratories. My roommate was the...
Retail Design and Experience
Memories. That is what design experience is really all about. That is what design retail experience is all about. Embracing personal memories and...
Dialogue 26: Experiencing a world of leisure, one city at a time
Leisure speaks in the language of its city and culture, with a spirit that brings it alive, authentically of its place.
World of Leisure:
North America — The West
North America’s still a huge market for leisure—entertainment, retail, hospitality and mixed use. But the form leisure takes reflects local and...
Dialogue 25: Work and the Metropolis
Whatever its location, work today reflects the urbanity of the city. There’s an expectation for vitality, amenity, and spontaneity that gives an...
Our 2014 Design Forecast highlights the trends that will shape design in the coming decade. They reflect six big topics – workplace, wellness...
A Take on Tech: Big Data
Following the rapid growth of cloud computing, the term “big data” has achieved peak media attention. It has also surfaced in a number of recent...
Reimagining Cities / Year 1: Redefining the Town Square
Can the town square be relevant in the 21st century? We can improve our cities by creating vibrant town squares that celebrate urban space and...
Leisure & Lifestyle
We now live in at least two places at once. Plugged into smart devices, we interact with others in volleys of brief text, photos and films taken with...
Design that is informed, purposeful, innovative and compelling requires the rigorous engagement of our clients’ business drivers. This goes to the...