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Research & Insight
DESIGN FORECAST
2024
Design Forecast 2024 explores design trends and strategies across 33 practice areas that are transforming challenges into positive change and...
RESEARCH
Global Workplace Survey 2024
Gensler’s workplace survey reveals what matters most to design high-performing workplaces and proposes a new precedent for measuring workplace...
BLOG
Writing the Next Chapter of Sports and Entertainment in Kansas City
Co-CEO Jordan Goldstein and Studio Director Greg Brown detail the evolution of sports and entertainment design and why expanding into this market...
BLOG
Driving Sustainability Through Digital Experience Design
By lowering energy consumption, reducing e-waste, and elevating eco-friendly materials, digital experiences can become an asset in sustainability...
BLOG
Trends to Watch: How the Rise of Women’s Professional Sports Is Impacting Venue Design
We talked to six leaders from Gensler’s sports practice about new trends informing the planning and design for the boom in women’s professional...
BLOG
How to Design Practice Facilities Centered on Athletes’ Mental Health
Sports training facilities and performance centers are emphasizing supporting spaces focused on mental health, a key factor in an athlete’s...
PODCAST
The Future of Downtown Is the Lifestyle District
We explore lifestyle districts and how we can design the future of downtowns to respond to people’s evolving needs and experiences through new best...
BLOG
Trends to Watch: The Future of Cities Relies on Multiuse Districts
As cities undergo massive transformation, Gensler’s Mixed Use & Retail Centers leaders discuss what’s next for the future of cities and multiuse...
BLOG
Trends to Watch: The Future of Entertainment in the Built Environment
Gensler’s Entertainment leaders discuss the opportunities shaping the future of entertainment, from immersive experiences to entertainment districts.
BLOG
Immersive Experiences: A Movement Beyond Fad
In the rapidly evolving technology landscape in the built environment, immersive digital experiences are not a fleeting fad; they have become an...
BLOG
The Future of Central Business Districts Depends on More Than Office Buildings
Gensler’s latest City Pulse reveals how downtowns can adapt to a changing world — and deliver great experiences.
WEBINAR
Magnetizing People & Places Through the Power of Brand
Gensler’s Brand Design and industry leaders delve into a conversation about the power of brand strategy and storytelling.
BLOG
How the EveryFan Journey Drives Engagement in Stadium Design
Today’s sports and entertainment venue experience is no longer solely about the event itself; it is intrinsically connected to the fan journey.
BLOG
What Two Leading Edge Venues Reveal About the Future of College Sports
Sports venues must go beyond game day and do more for the team, the campus community, and the general public by identifying year-round use.
BLOG
The Future of Sports Venues Is About Creating Vibrant, Multiuse Districts
Gensler’s Director of Sports explains why integrating sports venues into the urban fabric can generate revenue and create live-work-play communities.
BLOG
Fans Are Hungry for New Seating Options at Sports Venues
The “one ticket, one seat” model has run its course. From standing only to sponsored zones, a full menu of ticket types is needed to meet consumer...
BLOG
Rethinking Engagement: Strategies for Immersive Design
How can we drive and sustain meaningful engagement between our clients’ spaces and their employees, partners, and customers? Immersive experiences...
RESEARCH
Hospitality Experience Survey 2023
As travel ramps up, our survey explores the growing blend of business and leisure travel, new definitions of luxury hospitality experiences, and...
BLOG
How Smart Mixed-Use Environments Can Redefine Urban Spaces
Mixed-use developments, when coupled with smart technologies, can deliver meaningful experiences, while providing developers data insights to...
BLOG
From College Playoffs to the Super Bowl: How Can We Reimagine Live Sports Experiences?
As sports fans journey back to stadiums and arenas, what are their new expectations for game day experiences? Gensler’s Sports Experience Survey...
BLOG
Bob Weis, Former President of Walt Disney Imagineering, on Immersive Experiences and the Story of Our Cities and Spaces
Now at Gensler to lead Immersive Experience Design, Bob talks about how physical experiences are connecting people to place in inspiring new ways.
SUSTAINABILITY
Climate Action Through Design
Our Climate Action Through Design Report presents solutions for transforming the built environment to achieve a net zero carbon impact across our...
BLOG
What Sports Venues Must Do to Be Tomorrow’s Cultural and Economic Anchors
We will soon see sports and entertainment venues designed to be seamlessly integrated into districts. For both renovations and new venues...
RESEARCH
Sports Experience Survey 2022
With live sports at a turning point, it’s more important now than ever to understand what people value in a live sports experience, and how venues...
BLOG
Mixed Use, Public Space, and the Future of Central Business Districts
With an influx of people to the suburbs and hybrid work here to stay, how do Central Business Districts reinvent themselves? Our research sheds light...
BLOG
Designing Performance Centers to Promote Well-being for Athletes
The sports industry has shifted beyond pure training facilities to establish athletic performance centers for “total performance” with spaces that...
BLOG
Q2 Stadium Celebrates Austin’s Local Roots With a Unique Stadium Design
Austin’s Q2 Stadium is a 365-day destination and community asset that capitalizes on the city’s cultural heritage, natural landscape, and...