Hospitality

Adaptive Reuse Brings New Vibrancy to Silicon Valley’s State Street Market
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Adaptive Reuse Brings New Vibrancy to Silicon Valley’s State Street Market

Adaptive reuse was a critical sustainable design strategy in designing the new State Street Market in Los Altos, California, transforming a dormant...

Design Forecast 2022: Hospitality
INSIGHT

Design Forecast 2022: Hospitality

The pandemic provided a long-overdue catalyst for hotels to reimagine the guest experiences they provide and the roles they play in their communities.

The Trends Shaping the Future of Hospitality
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The Trends Shaping the Future of Hospitality

What are the biggest trends impacting hotel operators in the next five years? Gensler Hospitality Leader Tom Ito discusses what’s next for...

2022
DESIGN FORECAST

2022

Design Forecast focuses on design strategies that will define the future of the human experience. With strategic advice, research, and projects from...

How Hospitality Can Revamp Financial Services and Professional Services Firms
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How Hospitality Can Revamp Financial Services and Professional Services Firms

By infusing the future workplace with hospitality-inspired design, firms can create a purpose-driven environment that empowers employees, nurtures...

Hospitality’s Growing Influence on Mid- to High-End Residential Design
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Hospitality’s Growing Influence on Mid- to High-End Residential Design

Today’s consumers are looking for complementary services that can ease the burden of daily chores and enhance their overall living experience. Here...

Travel’s Resurgence: Here’s What Post-Vaccine Travel Will Look Like
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Travel’s Resurgence: Here’s What Post-Vaccine Travel Will Look Like

What will post-vaccine travel look like in the U.S.? Gensler’s Hospitality Pulse Survey offers some insights.

Inside the World’s Largest Hospitality Company
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Inside the World’s Largest Hospitality Company

Tim Grisius, Global M&A and Real Estate Officer at Marriott International, talks about Marriott’s evolution to become the world’s largest hospitality...

Hospitality: Design Strategies for Resilience & Growth
INSIGHT

Hospitality: Design Strategies for Resilience & Growth

Gensler’s Hospitality leaders discuss how the hospitality industry is reinventing itself through resilient, human-centric designs that bring people...

Earning That Coveted "Beloved" Status
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Earning That Coveted "Beloved" Status

Brand experience drives culture, and these aspects are powerfully intertwined in the hospitality industry. Here are four major steps to becoming...

Why Human Experience Is Critical to Las Vegas’ Reinvention
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Why Human Experience Is Critical to Las Vegas’ Reinvention

In a post-COVID age, how will a city that thrived on getting such a wide variety of people together now survive? Las Vegas has an opportunity to...

The Hospitality Industry Seeks to Reinvent Itself With the Adjacent Space
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The Hospitality Industry Seeks to Reinvent Itself With the Adjacent Space

At the moment, everything we do has been dramatically upended, which is what has the hospitality industry rethinking its purpose. If the very meaning...

The Sustainable Hotel: Designing for Wellness and Resilience
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The Sustainable Hotel: Designing for Wellness and Resilience

In a world where there’s an increased focus on the impact we have on our planet, the travel industry is consciously working towards green initiatives...

Motel Revivalism: The Destination for Seamless Work & Travel
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Motel Revivalism: The Destination for Seamless Work & Travel

Tourists longing for road trips and outdoor adventures, paired with working travelers’ “work-from-anywhere" flexibility, can drive an opportunity to...

How Will COVID-19 Shape Hospitality Architecture and Design?
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How Will COVID-19 Shape Hospitality Architecture and Design?

Like previous epidemics, COVID-19 will transform the hospitality industry, altering how we live, work, and vacation

U.S. Hospitality Pulse Survey 2020
RESEARCH

U.S. Hospitality Pulse Survey 2020

Investigating how the hospitality industry can evolve to respond to the COVID-19 pandemic.

The Near Future of Casino and Gaming Design
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The Near Future of Casino and Gaming Design

Here are some insights that could have implications for gaming environments in Las Vegas and around the nation.

What Matters Most for Hospitality in Asia Pacific and the Middle East?
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What Matters Most for Hospitality in Asia Pacific and the Middle East?

These are difficult times, but travel will resume and we recognize that great hotels not only anticipate market changes, but they are also able to...

The Future of Dining Out
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The Future of Dining Out

Here are six considerations for restaurant and bar owners in an era of new consumer expectations.

How to Design Hospital-Ready Hotels
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How to Design Hospital-Ready Hotels

The current pandemic has proven that hotels can play a variety of essential roles in times of crisis.

How Will Hotels Rebound from COVID-19?
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How Will Hotels Rebound from COVID-19?

Seven key considerations that will change how we travel and experience hotels.

Generative Design Tool for Modular Buildings
RESEARCH

Generative Design Tool for Modular Buildings

Leveraging generative design to accelerate test-fitting processes for modular buildings.

Today's Travelers Are Looking for All New Hotel Experiences
DIALOGUE ARTICLE

Today's Travelers Are Looking for All New Hotel Experiences

Hotels are appealing to next-gen travelers with boutique brands, coworking spaces, and multimodal lobbies.

Is There Still a Difference Between Live, Work, and Play?
DIALOGUE ARTICLE

Is There Still a Difference Between Live, Work, and Play?

As our lives blend together, our spaces need to become more hybrid as well.

Creating Unique Experiences a Focus at Latin America Hotel and Resort Expansion Summit
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Creating Unique Experiences a Focus at Latin America Hotel and Resort Expansion Summit

With an ever-expanding blur between travel for business or leisure, the most successful travel destinations will be those who develop distinct...

You Are Beautiful: Dining by Design
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You Are Beautiful: Dining by Design

For the 22nd installment of DIFFA New York’s Dining By Design, design firms across the city mobilized to produce 23 carefully curated dining...

Reimagining the Hotel Lobby as a Vibrant Social Hub
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Reimagining the Hotel Lobby as a Vibrant Social Hub

Many of today’s travelers spend more time in the lobby than in their rooms — and, with a mix of hotel guests and locals, today’s lobby feels more...

How Authenticity and Locality Shaped The Four Seasons Hotel Kuwait at Burj Alshaya
DIALOGUE ARTICLE

How Authenticity and Locality Shaped The Four Seasons Hotel Kuwait at Burj Alshaya

The Four Seasons Hotel Kuwait at Burj Alshaya brings a new level of luxury to Kuwait City’s skyline, yet it has a distinctly Kuwaiti feel.

The Gensler Experience Index: Hospitality
DIALOGUE ARTICLE

The Gensler Experience Index: Hospitality

Design is a key differentiator between a good experience and a great one.

Redesigning the Guest Experience
DIALOGUE ARTICLE

Redesigning the Guest Experience

citizenM is enabling its hotels to meet guests’ changing expectations.

Hospitality with a Human Touch
DIALOGUE ARTICLE

Hospitality with a Human Touch

Hotels are embracing authenticity, curation, and personalization to attract guests.

Worlds Collide
DIALOGUE ARTICLE

Worlds Collide

As brands blend and the digital merges with the physical, a new type of convergence is defining the built environment.

The Airbnb Effect
RESEARCH

The Airbnb Effect

A deep dive into the history of Airbnb, its impact on the hospitality industry, and the regulations that shape its future.

Vacation in 3G
RESEARCH

Vacation in 3G

Investigating the behavioral drivers of multi-generational travelers and examining the shifts in the hospitality industry.

Tokyo’s Third Places
RESEARCH

Tokyo’s Third Places

Exploring ways to improve work/life balance for Tokyo’s busy workforce.

The Sleep Set 2016
PUBLICATION

The Sleep Set 2016

Gensler along with four other design firms will be participating in the Sleep Set design competition. Every year, participants are given a theme...

Measuring Experience
DIALOGUE ARTICLE

Measuring Experience

Gensler researchers take on the challenge of quantifying the value of experiential design.

Travel Gets Hospitable
DIALOGUE ARTICLE

Travel Gets Hospitable

Airlines are taking cues from urban hotels. And airport hotels are going upscale.

Hospitality Sustainability Study
RESEARCH

Hospitality Sustainability Study

Can hotels afford to ignore sustainability? Utility costs were growing significantly faster than other operating expenses, and faster than hotel...

Experience Index: Hospitality
RESEARCH

Experience Index: Hospitality

This report explores research findings specific to hotels, identifying factors that matter most for guest experience and how hotels can create...