Sports

Q2 Stadium Celebrates Austin’s Local Roots With a Unique Stadium Design
BLOG

Q2 Stadium Celebrates Austin’s Local Roots With a Unique Stadium Design

Austin's Q2 Stadium is more than a stadium — it's a 365-day destination and community asset that capitalizes on the city’s cultural heritage, natural...

The Inclusion Utopia: Promoting a More Equitable and Inclusive Experience for Athletes
BLOG

The Inclusion Utopia: Promoting a More Equitable and Inclusive Experience for Athletes

With over 100 anti-trans bills across the United States, we sought to understand how design can create opportunities for an inclusive and safe locker...

Sports: Design Strategies for a Post-COVID World
INSIGHT

Sports: Design Strategies for a Post-COVID World

Gensler’s Sports leaders discuss how sports and entertainment developments spur economic and urban growth, enable capital projects, extend the fan...

Design Forecast: Sports
INSIGHT

Design Forecast: Sports

To adapt, sports venues must prioritize comfort and safety, while enhancing the fan experience. Sporting leagues have an opportunity to design...

Bringing Sports Back to the Venue
BLOG

Bringing Sports Back to the Venue

We’ve been working with our clients to understand the challenges, questions, and potential strategies to get players and fans back to the sports...

Is the Virtual Fan Experience Ready for the Big Game?
BLOG

Is the Virtual Fan Experience Ready for the Big Game?

Until fans are allowed back inside sports arenas, what can we do now to enhance the fan experience virtually?

Dialogue 35: TRANSFORMING THE URBAN EXPERIENCE THROUGH DESIGN
DIALOGUE ISSUE

Dialogue 35:
TRANSFORMING
THE URBAN EXPERIENCE
THROUGH DESIGN

TRANSFORMING THE URBAN EXPERIENCE THROUGH DESIGN As cities continue to grow, designers are stepping in to create experiences that connect people to...

The Arena at the Heart of an Evolving Community
DIALOGUE ARTICLE

The Arena at the Heart of an Evolving Community

With an emphasis on hospitality, San Francisco’s Chase Center bolsters a growing neighborhood.

The Sports/Community Connection
DIALOGUE ARTICLE

The Sports/Community Connection

Sports developments are benefiting more than just fans of the game by becoming hubs for local economic growth and community partnership.

2019
DESIGN FORECAST

2019

Design Forecast presents a comprehensive look at design around the globe, with over 100 pages of insights, research and industry trends. Register...

Dialogue 33: DESIGNING CITIES FOR PEOPLE
DIALOGUE ISSUE

Dialogue 33: DESIGNING
CITIES
FOR PEOPLE

DESIGNING CITIES FOR PEOPLE No matter how you look at cities, people are always at the center. For that reason, we believe that human experience is...

The Changing Face of Sports Arenas
DIALOGUE ARTICLE

The Changing Face of Sports Arenas

Today’s sports venues are a digital-savvy new mix of placemaking and socializing.

The Future of Stadium Design: Banc of California Stadium
DIALOGUE ARTICLE

The Future of Stadium Design: Banc of California Stadium

Sports stadiums are embracing far more than just the game.

Navigating Olympic Tokyo
RESEARCH

Navigating Olympic Tokyo

A speculative proposal for Tokyo before, during, and after the 2020 Olympics.

#Winning the Fan Engagement Game
RESEARCH

#Winning the Fan Engagement Game

An investigation into sports fans’ relationships with their favorite teams.

More Than a Game
DIALOGUE ARTICLE

More Than a Game

To get more value from their real estate, sports venues are emulating mixed use.

Measuring Experience
DIALOGUE ARTICLE

Measuring Experience

Gensler researchers take on the challenge of quantifying the value of experiential design.

Designing Vibrant Communities
BLOG

Designing Vibrant Communities

Vibrant communities are the building blocks of our fast-paced, increasingly urban world. To help cities thrive, these communities must be connected...

Cactus League Kings
DIALOGUE ARTICLE

Cactus League Kings

Every March, the Cactus League, a tradition in and around Phoenix since 1947, stages the annual Arizona-based Spring Training pre-season for Major...